Although corporations and not-for-profits have been teaming up for decades, “cause marketing” partnerships have recently gained new popularity. Cause marketing is a type of marketing that combines the efforts of a for-profit and a non-profit organization for mutual benefit. Types of Relationships Whatever your not-for-profit’s mission, location or size, you’re likely to find a cause [...]
It is important to maintain an updated website and online presence because people and their habits have changed and they now use the internet to help them make buying choices. Based on recent data by Forrester Research over 75% of buyers research products and services on the internet, and make between 60 and 90% of [...]
On Wednesday February 19, 2014, the FASB endorsed a GAAP alternative for private company variable-interest entities (VIEs) lease arrangements. The exemption is expected to be written into existing US GAAP for private companies in late March 2014. The exemption allows a private company lessee to elect not to apply VIE consolidation only if: The lessor [...]
Our very own, Michael Savoy, CPA, managing director of Gumbiner Savett Inc., has been elected president of the California Board of Accountancy (CBA) for 2014. “Becoming president of the CBA is a huge honor,” stated Michael, “California has the largest group of licensed accounting professionals in the country. The board is focused on upholding the standards [...]
Lionel B. Sanders, CPA, has joined Gumbiner Savett Inc., one of the largest full-service accounting, tax and business advisory firms in Southern California, as a principal in the company’s Santa Monica headquarters. Sanders, owner of Lionel B. Sanders, CPA, merged his accounting firm with Gumbiner Savett as of November 1, 2013. To read the press [...]
With the economy still somewhat volatile, funding organizations continue to hold on tight to their checkbooks, funding fewer projects. At the same time, competition for a grant can be greater than ever. So if your not-for-profit is to become a grant recipient, your proposal will need to shine. Researching Your Options Your first step is [...]
Gumbiner Savett recently announced four new promotions in our manager group. Congratulations to Susan Lash, CPA, MST and Shivkishan (Shiv) Kothari, CPA, MST ― named Tax Senior Managers. Also Janna Kantsyreva, CPA and Andrey Yakunichev, CPA, MBT were named Tax Managers. To read the press release and learn more about our new promotes, see the [...]
Strategic planning is important for your business regardless of its size. It may be even more critical now during a recovery while new opportunities present themselves. To ensure you’re able to grow your business, set aside some time for management and staff to brainstorm ideas, identify goals and create an action plan. Benchmarking The strategic [...]
Because we use calculators around the clock at Gumbiner Savett, we'd like to make them available to our visitors as well. Via our website, you have access to over 40 different calculators that can quickly assist you with calculations you may not know how to complete. Our calculators cover equations for home financing, personal financing, [...]
Having a balanced communication strategy can be key to running a successful company. And in the busy world we live in, it can be difficult. Little changes in how you approach internal company communication, however, can streamline your operations for the better. Here are three tips on improving communication within your company: 1. Active Listening. [...]
